Examinar
Envíos recientes
Mostrando 1 - 5 de 74
- ÍtemPrácticas Comunicativas: Bandas de Tropipop llegan a la generación Z(Fundación Universitaria Los Libertadores. Sede Bogotá., ) Agudelo Camacho, Catalina; Palencia Triana, César AugustoIn this degree work, the communicative practices employed by the Tropipop bands are investigated in depth with the objective of establishing effective connections with generation Z. Tropipop bands in order to establish effective connections with the Z generation. It analyzes how these musical communication strategies to capture the attention and interest of this specific audience. specific audience. The evolution of communicative practices in the context of Tropipop is addressed, highlighting the importance of synchronization with contemporary cultural and technological trends. A through an interdisciplinary approach that combines elements of sociology, psychology and communication, we seek to understand how these bands manage to build meaningful connections with the Z generation, identifying patterns and successful strategies in the field of tropipop music.
- ÍtemExperiencias en disputa: Narrativas de la violencia desde la novela afrocolombiana Qué me busquen en el río(Fundación Universitaria Los Libertadores. Sede Bogotá., ) Hernández Pardo, Paula Andrea; Gordillo Aldana, Claudia SolanlleThis degree work traces the different types of explicit and implicit violence in the Colombian novel Look for me in the river of the Afro-Colombian writer Adelaida Fernández Ochoa. For this, we used the "Content analysis" as a qualitative research methodology, in which the categories are related: "territory" (Robledo, Nates, Robayo), "body" (Blair, Segato, Le Breton), "discourse" (Foucault, Van Dijk), "banishment" (Haesbaert, Grove). At the same time, this analysis has been woven with the narration of facts intertwined with fiction about the municipality of Trujillo (Valle del Cauca) in the 1990s. that raises questions about the armed conflict, women, the media, the State, communities and the history of our country, a pertinent reflection to think about literature from the social communication studies.
- ÍtemComparación entre las exclusiones sociales presentes en el anime Shingeki no Kyojin con las de Bogotá, Colombia(Fundación Universitaria Los Libertadores. Sede Bogotá., ) Arteaga Beltrán, Luisa Fernanda; Ortiz Porras, Juan Pablo; Avendaño Colorado, Cristian Giovanny; Balán, Laura MarcelaIn this degree project is analyzed the content of the anime Shingeki no Kyojin, its messages, contexts and symbologies, enabling the understanding of various problems that currently still permeate society, not only in Japan, but worldwide. That said, we point out that the focus of the research is to identify social exclusions, such as xenophobia, abuse of power, inequality and racism within the content of the series, analyze them and compare them with the Bogota reality. For the field of communication it is relevant to execute observation techniques that decipher sources of information and symbols within the contents of audiovisual products, in this case the argument of SNK (Shingeki no Kyojin), which are effective and truthful in the framework of science, making their correct analysis and understanding. It is worth saying that the development of this research will be possible from the understanding of arguments presented by various authors, such as Piñuel (2002) from the concept of content analysis, and Cobos (2010) with his explanation on the Latinization of anime as a consequence of globalization. It is this knowledge that contributes to the realization of this degree project, helping to decipher the hidden messages and similarities with the Bogota reality, because as mentioned above, social exclusions are a global problem and equally, SNK production works with themes that go beyond entertainment and connect with the reality of humanity, understanding the role of audiovisual communication as a transmitter of messages that through various elements and creativity, brings its audience closer to truthful situations.
- ÍtemCambio A-D, plan de medios desde la modernidad(Fundación Universitaria Los Libertadores. Sede Bogotá., ) Vargas Téllez, Valentina; Sánchez Bernal, Brayan Nicolas; Escobar Romero, JoseThe present investigation proposes an analysis of the academic program of the Faculty of Communication Sciences "COME AND TALK, YOUR MAGAZINE", since the desired scope and visibility is not achieved, since it seeks to propose new communication strategies with innovation in narratives. sound and audiovisual to reach present and future generations with topics of academic interest. Therefore, the project of this research on "COME AND TALK, YOUR MAGAZINE", is a new alternative to apply teaching, through a communication strategy and the realization of a media plan applied to social networks and virtual channels, so that knowledge can be transmitted massively, and have a greater impact. In this way, it seeks to facilitate and transform the traditional scheme managed in the program, providing a broader, more creative, dynamic and innovative content that broadens the level of knowledge in the human being and the program itself.
- ÍtemTikTok y su influencia comunicativa en la segunda vuelta de las elecciones presidenciales de Colombia 2022(Fundación Universitaria Los Libertadores. Sede Bogotá., ) Velásquez Carrillo, Liseth Natalia; Villamil Leguizamón, Karol Nathalia; Buitrago, Luis FranciscoThis research seeks to identify the relationship between the level of education politics present in Colombian society and the influence, specifically in the students from the Distrital and Sergio Arboleda universities, when consuming the new digital communication in times of presidential elections, taking into account the increase in the management and consultation of information within social networks in TikTok special. It is intended to determine the influential factors in political education, through the TikTok platform, in young Colombians between 15 and 25 years of age. For this, it is used to this population group from the city of Bogotá, since the capital of the country is the epicenter of multiple universities and the protagonist of social development, where relevant socio-political events. As a result of the pandemic, many Colombians began to adopt new habits of access to information and entertainment, mainly resorting to social networks, according to results of the Great National Survey carried out by the newspaper El Tiempo, in conjunction with the Universidad del Rosario (2021) reflecting that young people between the ages of 18 and 32 perceive the social networks as the institutions in which they trust the most. From this perspective, for many young people, digital platforms have allowed to understand the legislative dynamics and participate in them. However, it is a tool that can play against, given the high flow of information that can be found there find first hand.