Examinando por Autor "Riveros Pulgarín, Ramón Siddartha"
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- ÍtemModelo de pronóstico de deserción de los tarjetahabientes al adquirir una tarjeta de crédito y ser cancelada a los 90 días.Riveros Pulgarín, Ramón Siddartha; Rubriche Cárdenas, Juan Carlos; Gallego Torres, Adriana PatriciaThis project focuses on the analysis of a concern that arose in the area of risk and relational customer, with respect to the probability of attrition that may occur with a customer or cardholder when acquiring a credit card and being canceled in the next 90 days. With this context, the analysis is determined and the best prediction is sought in the classification of the model and the foundation for future studies related to financial education in Colombia in lacking economic sectors is established.