Examinando por Autor "Gonzáles Piñeros, Luis Orlando"
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- ÍtemPlan de negocios para el desarrollo del portal web 2.0, canal de información de turismo en Bogotá(Fundación Universitaria Los Libertadores. Sede Bogotá., ) Gonzáles Piñeros, Luis Orlando; Duarte Gómez, Raul AlbertoCurrently two subsectors of the Colombian industry; Tourism and Technology, both important factors in the growth of the country, are rigorously seeking to work with more dynamism. Therefore, the idea of a project that centralizes tourist information was conceived. through an avant-garde virtual platform (web2.0 page), a tool that will provide data general and specific to the city of Bogotá as well as the tourism sector, a web portal to service of the potential traveler or tourist who wishes to request all that information pertinent to the time to plan and make a trip. This idea will help users (tourists) to provide comprehensive and pertinent advice before and during the trip or trips they undertake. Said platform will provide the Client (tourist service provider) and the user with a module portal access; where you can easily interact with it. In this, the Client (Provider of tourist service) will be able to publish their offers and data of the service, and the user (Tourist) will be able to inquire on said information and in turn qualify its quality. All this, in order to increase the use of information technologies by travelers and the same service providers services. Finally, with a preliminary study of the micro and macro environment, the necessary investment was considered. for the project for a value of ($ 9,687,000). Similarly, it was found that the internal rate of profitability with a prospective for the next five (5) was 56% and its period of recovery is 2 years ten months and 10 days. Similarly, it was determined that the result of the net present value is ($192,913,971), equivalent to the cash flow less the initial value of the Project