Browsing Trabajos de Grado by Subject "Valor de marca"
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Estrategia de marketing olfativo como diferenciador para la marca “supermercados urbanos” en Bogotá
Defining a smell or an aroma to a specific type of market with the intention of awakening the client's senses, as well as identifying if it is of value for this, are uncommon topics in the different fields of research in ...