Hestiadas - Representación social de la mujer adulta soltera sin hijos en la cultura colombiana, en relación con el arquetipo femenino de la bruja, en perspectiva de la escritura creativa

Abstract

In the state of the matter, a search was carried out in different databases of academic articles, as well as five university repositories: Pontificia Universidad Javeriana, Pontificia Bolivariana, Antioquia, La Sabana and La Nacional, for which the equation of search woman + archetype, woman + witch. After having carried out the search in this way, twenty-six projects were found from 2010 to 2021, of which eight were those that were most related to the subject of this project and were taken into account. In the analysis found from the table of the reviewed projects (see Table 1 in the annexes), it was observed that there are works in which their research problem refers to the creation of a new female character that generates a rupture in the structures archetypal social networks to generate new, inclusive and diverse narrative ways (Los Santos, Stiegwardt, 2021). The archetype of the witch is one of those that is studied, to look at women, through it, and from a song, where it is questioned if the witch is a ruthless sorceress, the woman who lives alone, the disobedient wife , among others, or, on the contrary, she is a leading, respected, wise woman (Godínez, 2020). Likewise, the compression of archetypes has been used as a marketing and brand management tool, at the service of the Colombian fashion industry (Ceballos, 2014). Or to question whether there is identity between the narratives with the Greek mythical stories and the advertising of perfumes (Fernández P., 2010). They have also been analyzed to characterize the sexual difference in two of Plato's dialogues, and to show how in them, the images of the feminine and the masculine are shown and related (Almandós, 2021). The fatal girl, the combination of tenderness and innocence and the representation of the manipulative and dangerous woman, was the archetype chosen to analyze the literary work Lolita (Orozco, 2015)