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¿Qué motiva al consumidor Bogotano a realizar compras on-line en contraste al consumidor Español?
Online commerce is the process of buying and selling products or services, carried out through platforms or websites hosted on the Internet; a commercialization modality that has gradually generated an increase in the ...
Influencia del Reggaetón en el consumo de la marca Akolatronic en adolescentes de la ciudad de Bogotá
Reggaetón, the controversial urban musical genre that with its rhythms, lyrics and singers attracts young teenagers from the country's capital, transforming music into a lifestyle that has remained for more than 20 years, ...
Cómo la publicidad dirigida al consumo de bebidas gaseosas afectó las decisiones de compra de personas nacidas en el periodo de 1960 a 1980, denominados como generación x en Bogotá.
The consumption of carbonated drinks increases cardiovascular disease and diabetes. A Colombian, on average, spends about 196,773 a year on this type of drink. Faced with this scenario, the brands that promote the consumption ...