Examinando por Autor "Escobar niño, María Camila"
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- ÍtemPuro Veneno: Ciberartivismo y nuevos significados de manifestación artístico_políticas de resistencia cultural, como agente de transformación en la sociedad Colombiana.Escobar niño, María Camila; Méndez Vélez, Jaime Andrés; Rincón Suárez, Liz JohanaIn the framework of the Colombian armed conflict and the presidential elections of 2018, the Puro Veneno counter-campaign was created, in resistance to the proposals of the candidates Iván Duque and Germán Vargas Lleras. This thesis analyzes the cyberactivist impact of the street intervention collective "Puro Veneno" in the social network Instagram, from its discourse, content and persuasive potential, all this developed within the framework of cultural resistance as an agent of transformation in Colombian society. It is proposed to explain how the artistic political manifestations of cultural resistance in the digital world have become effective agents of social transformation. The research has a transdisciplinary approach, with methodological triangulation. The main conclusions allow to evolve the concept of cyber-activism in CIBERARTIVISM.